House of Fraser Gift Cards

We are pleased to have been asked by House of Fraser for Business to launch the second phase of a direct mail campaign targeting companies who use gift cards as incentives.

This follows the success of the first phase that generated a 7% response and brought in more new customers than any other sales drive the company has run previously. The campaign using the proposition 'One card - over 1,000 brands' focuses on the extensive number of brands that a gift card recipient has access to from House of Fraser, either on line or within the 61 stores located throughout the UK.

Each recipient of the mailing piece will be given a £15 gift card to experience this for themselves and will receive a follow up call with the intention of arranging a meeting to discuss how House of Fraser Gift Cards could enhance their business. If you would like to see how House of Fraser Gift Cards could work for your organisation visit www.houseoffraser.co.uk/forbusiness